Yao Ming Speaks out for Endangered Species

• 作者: LU RUCAI
• 来源期刊: 今日中国：英文版
• 学科: 生物学
• 关键词: 濒危物种 服装销售 金融服务 计算机 消费者
• 年，卷（期）: 2013,（2）
• 页码范围: 72-74
• 页数: 3页
• 分类号: Q16

摘要

<正>YAO Ming can be seen in advertisements selling everything from sports clothes to fast food, computers, and financial services. But in recent years he has also begun appearing on television persuading consumers not to buy. The advert in question is part of a campaign to discourage the consumption of shark fin soup, a delicacy whose popularity in East