Suspension of Operation in London―Crisis Management Analysis of Uber

• 作者: Wang Weiling
• 来源期刊: 心理学研究：英文版
• 学科: 哲学
• 关键词: Uber CRISIS MANAGEMENT LONDON renew LICENSE
• 年，卷（期）: psyresearch_2018,（10）
• 页码范围: 522-526
• 页数: 5页
• 分类号: B

摘要

Uber Technologies Inc.is the pioneer in ride-sharing business industry with its innovative business idea and strong technology support.Expanding rapidly into a large scale,many problems occur in various aspects that lead to significant crisis to the company.Seven crises happened in the year of 2017,among which the refusal to renew operation license in London is expected to have the most severe impact on Uber.The Five Stages Model is used to analyze the crisis management process of Uber.The company is still on the fourth stage,trying to clean up and put forward resolution towards renew difficulties.To get rid of the crisis,Uber may consider changing its operation practice in London,hiring professional communication team for negotiation with authority and public,and setting policies to compensate affected customers and employees in order to increase loyalty and improve company image.