Management Innovation of Tourism Complex Development and Operation Enterprises

• 作者: ZHANG Chaoxuan
• 来源期刊: 景观研究:英文版
• 学科: 工学
• 关键词: TOURISM COMPLEX TOURISM ENTERPRISES TARGET MARKET Management INNOVATION
• 年，卷（期）: 2019,（3）
• 页码范围: 107-109
• 页数: 3页
• 分类号: TU

摘要

With the vigorous development and construction of tourism complex, tourism enterprises under the new business situation and new situation are faced with different problems and development opportunities. This study focuses on the development characteristics and current problems of the tourism complex, and combines the analysis of the consumption characteristics of the target consumers of the complex to discuss the management innovation of the tourism complex development and operation enterprises and find a reasonable management innovation path.