The Research of Walmart Global Expansion

• 作者: Qiwei Shen
• 来源期刊: 财经研究杂志(英文)
• 学科: 体育
• 关键词: SWOT analysis Transnational strategy
• 年，卷（期）: 2020,（1）
• 页码范围: 33-35
• 页数: 3页
• 分类号: G84

摘要

Purpose:To entering into the international market successfully,the company ought to do all-round and in-depth research.This paper aims to study the process of Walmart’s global expansion and find the solutions to solve the relevant risks.Design/Methodology/Approach:In-depth interviews with 5 persons were conducted to collect their rankings of social media sites and the reasons for visiting each of the sites.