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摘要:
This study was designed to test the validity and reliability of buyers’anxiety scale of online buying.Data were collected from 250 respondents using self-reported anxiety questionnaires designed by researchers.The instruments tested consisted of two types of measurement scales,namely ASAOB-1 with five scales,from Never Experience with a score of 1 to Always with a score of 5.The second scale type named ASAOB-2 also uses a five-point scale to measure the level of anxiety,from Very Low(1)to Very High(5).The collected data were simulated using factor analysis to obtain the loading value as a measure of validity,while the reliability coefficient uses Cronbach’s Alpha.Simulations were carried out in stages using subjects as many as 25%,50%,75%,and finally 100%of the total respondents.The proportion of subjects used in the simulation is determined arbitrarily.Simulation results show that there are a number of items of which the level of validity decreases when the number of cases increases.In general,the numbers of validity show fluctuations,and they are not linear with the number of cases used for testing.The Alpha Cronbach’s coefficient is also not linear with the number of cases used in testing.From these findings,it is indicated that the indices of validity and reliability are not linearly related to the number of cases used.
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篇名 Validity and Reliability of Online Buyer’s Anxiety Scale
来源期刊 美中经济评论:英文版 学科 数学
关键词 ANXIETY risk of purchase online shop validity RELIABILITY
年,卷(期) 2020,(4) 所属期刊栏目
研究方向 页码范围 115-122
页数 8页 分类号 O17
字数 语种
DOI
五维指标
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研究主题发展历程
节点文献
ANXIETY
risk
of
purchase
online
shop
validity
RELIABILITY
研究起点
研究来源
研究分支
研究去脉
引文网络交叉学科
相关学者/机构
期刊影响力
美中经济评论:英文版
月刊
1537-1514
武汉洪山区卓刀泉北路金桥花园C座4楼
出版文献量(篇)
1518
总下载数(次)
3
总被引数(次)
0
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