A Study of Participation Motivation, Experience and Satisfaction in Camping Tourists

• 作者: Ching-Hui Lin Ying-Wan Chuang
• 来源期刊: 应用科学(英文)
• 学科: 文学
• 关键词: Participation Motivation EXPERIENCE SATISFACTION Camping Tourism
• 年，卷（期）: 2021,（2）
• 页码范围: 190-201
• 页数: 12页
• 分类号: H31

摘要

In recent years, camping is popular in Taiwan, but the research on campers’ participation behavior is still insufficient. The purpose of this research is to analyze the structural relationship between camping tourists’ motivation, experience, and satisfaction. The survey was conducted in a convenient sampling method, and a total of 464 valid questionnaires were collected. After descriptive statistics and partial least squares (PLS) statistics analysis, the results show that the higher the motivation of camping tourists, the more positive their experience and the higher their satisfaction. In addition, this research also confirms that experience has a mediating effect on motivation and satisfaction in terms of academic theory.