200 billion children's clothing market: more than 47,000 children's clothing companies in Guangdong

• 来源期刊: 中国纺织（英文版）
• 年，卷（期）: 2021,（4）
• 所属期刊栏目: Market & Investment
• 页码范围: 56
• 页数: 1页
• 语种: 英文
• DOI: 10.3969/j.issn.1673-1468.2021.04.024

摘要

At present, China has children's wear industry clusters mainly distributed in Guangdong, Zhejiang, Fujian and other places. From the industry cycle, industry is still in its growth stage and is the most important force in garment industry,especially in recent years, the industry's market size has realized rapid expansion, from 2015 to 2019, the Chinese children's wear industry market size of compound growth rate reached 14.32 percent, affected by the pandemic in 2020 fell in industry scale, reaching 229.2 billion yuan. In terms of categories, infant clothing accounts for about one-fifth of children's clothing, and the proportion is increasing year by year, with great development potential. From the perspective of market competition, Balabala is the number one in the children's clothing industry, occupy-ing 7.5 percent of the market share, with Anta and Adidas ranking second and third. The CR3 of the industry in 2020 is 10.4 percent, and the market concentration is low but increasing year by year.