This paper maintains an interdisciplinary/cross-cultural orientation in organizing new 'general semiotics'. In any case the traditional philosophy-centered foundation of general semiotics should be avoided to meet with the genuine spirit of modern semiotic movement. Philosophy is part of theoretical sources of semiotic theorization rather than the basis of the latter. The same thing can be said about other important disciplines such as language, philosophy, cognitive science, general linguistics, etc. The semiotic way of thinking requests a new typology of rationality.