A Study of the Publicity Translation of Zhang Daqian's Poetry Works

• 作者: Zhao Jun
• 来源期刊: 教育研究前沿:中英文版
• 学科: 文学
• 关键词: COMMUNICATION SCIENCE TRANSLATION ZHANG Daqian
• 年，卷（期）: 2019,（3）
• 页码范围: 137-141
• 页数: 5页
• 分类号: H31

摘要

The external communication of museums is an important force to serve "Chinese culture going out", and Zhang Daqian is a representative cultural card in contemporary Chinese painting and calligraphy circles. The present situation of the translation of his exhibits objectively reflects the overall situation of the relevant contents of local museums in China. In this paper, the publicity translation of Zhang Daqian's exhibits in the digital museum was selected as the research object;from the perspective of communication, the principles that should be followed in the translation of exhibits were discussed;the existing translation problems were pointed out;and the corresponding solutions were put forward. This paper aims to promote the positive role of digital museums in the dissemination of Chinese culture to the outside world.