Smashing Live Stream Fuels E-Business

• 作者: LIU CHANG
• 来源期刊: 今日中国:英文版
• 学科: 经济
• 关键词: FAVORITE discussions CAMPAIGN
• 年，卷（期）: 2020,（8）
• 页码范围: 32-34
• 页数: 3页
• 分类号: F42

摘要

HUBEI cuisine became a countrywide trend in early April after a series of activities were livestreamed under the campaign called“Buy Made in Hubei products”via a range of online platforms.More than 540 million views,and 139,000 discussions around the campaign on China’s premier social media platform Weibo showed enthusiastic netizens sharing orders on their favorite food like Wuhan hot-dry noodles and Hubei fried rice.