Wooing the Chinese Car-Buyer

• 来源期刊: 中国外经贸（英文版）
• 年，卷（期）: 2008,（4）
• 页码范围: 16-21
• 页数: 6页
• 语种: 英文

摘要

Zhu Ce is a 22-year old salesman at Beijing's largest car market, North Asia Car Market, or Beiya Cheshi (北亚车市). He has been working there a few months, and on average makes about IO sales a month. But Zhu knows next to nothing about cars. He doesn't own one himself, and his employers simply provided him with a small information pamphlet by way of training.