A Study of the Translation of Automobile Trademark

• 作者: 刘硕
• 来源期刊: 海外英语
• 学科: 文学
• 关键词: AUTOMOBILE TRADEMARK TRANSLATION METHODS TREND of
• 年，卷（期）: 2014,（19）
• 页码范围: 127-128
• 页数: 2页
• 分类号: H315.9

摘要

Name is an interesting thing, almost everything has its name. Nowadays along with the rising of consumption levels in China, the brand name of the car becomes an important topic. And the translation of the name of the automobile is the primary task for establishing the global image of the brand. In this paper, I summarize the translation methods for automobile trademarks and point out the importance of the translation of automobile’s trademarks. In addition, this paper explores the trend in the translation of automobile names in China.

作者信息

序号	姓名	单位	发文数	被引次数	H指数	G指数
1	刘硕	吉林师范大学外国语学院	4	1	1.0	1.0