Influence of Cultural Differences on Advertisement Translation and Trademark Translation

• 作者: 于晓玮
• 来源期刊: 海外英语
• 学科: 文学
• 关键词: CULTURAL DIFFERENCES INFLUENCE ADVERTISEMENT TRANS
• 年，卷（期）: 2014,（19）
• 页码范围: 151-152
• 页数: 2页
• 分类号: H315.9

摘要

Advertisement translation and trademark translation are becoming more and more prevailing and influential under the increasing development of internationalization of business. This paper attempts to analyze the influence of cultural differences on advertisement translation and trademark translation. It finds that advertisement translation and trademark translation are under the impressive influence of the differences between Chinese and Western cultures. This paper aims to stress the cultural differences in advertisement translation and trademark translation and reminds translators of the importance of noticing cultural differences and finding a proper point between foreign cultures and native cultures.

作者信息

序号	姓名	单位	发文数	被引次数	H指数	G指数
1	于晓玮	青岛科技大学崂山校区	2	0	0.0	0.0