Domestic Brands "Cut Through the Wind and Waves on Their Way Towards Overseas Markets"

• 作者: Yang Xu
• 来源期刊: 日用化学品科学（英文版）
• 年，卷（期）: 2021,（3）
• 所属期刊栏目: Markets
• 页码范围: 19-21
• 页数: 3页
• 语种: 英文

摘要

In the year of great changes in 2020, thanks to the rapid development of global online purchasing habits and the first recovery of China's supply chain, domestic products had ushered in a new wave to enter overseas markets. Meanwhile, it has been shown from the data that the world cosmetics market is expected to reach USD 487.1 billion in 2021. More and more domestic beauty makeups are eying overseas markets, and 2021 will be a key year for brands to enter overseas markets.