Will Traditional Department Stores Become the Next "Disappearing Trade"?

• 作者: 林巍 温秀颖
• 来源期刊: 中国翻译
• 年，卷（期）: 2013,（6）
• 页码范围: 123
• 页数: 1页
• 语种: 中文

摘要

Statistics show that the trade volume of E-commerce of China in 2011 totaled 7 trillion RMB,with a growth of 46.4 percent on a year-on-year basis.This increase presents a tremendous challenge to the share of our traditional department stores.Given that the market demand remains relatively stable in a short period of time,when more and more people go shopping online,it means a loss of customers to traditional department stores.Some insiders have revealed that the types of goods that have recently suffered a sharp decline in sales at department stores happen to be those that can be easily purchased on the Web,such as home appliances,IT products,textiles,and even luxuries.